JIN's Blog

Lunar Year Nail Art

Lunar Year Nail Art

It's the year of the rabbit! A great way to celebrate the Lunar New Year is with a manicure featuring festive nail designs. You could opt for red n...

NEW YEAR'S NAIL COLORS AND NAIL DESIGNS

What are your nail design plans for New Year 's Eve and the New Year? Whether celebrating the new year from home with your family or going to a par...

Glazed Donut Nails

Glazed Donut Nails and White Chrome Finish with Nail Designs Thank you to Hailey Bieber! She truly put this nail look on the map. The glazed donut ...

In the Press

JINsoon High Performance Diamond Nail File

Renowned Nail Expert Jin Soon Choi has created a new JINsoon nail file! This stainless steel nail file performs optimally on natural nails and has ...

Nail Art

Zodiac Series Nail Art Appliqués for Holiday Nail Designs

Creating your own nail designs can be stressful, so let's make it simple and easy! Whether it’s the traditional one color or personalized with diff...

In the Press

NEW & LIMITED Holiday Hand & Nail Care Set

Introducing the JINsoon Hand and Nail Care Set for the Holiday 2022 season. A selection of essential nail care items curated by nail expert and fou...

The JINsoon Effortless Nail Buffer/Shiner

Give your nails a break from nail polish while keeping them looking their best by buffing them with a JINsoon Nail Buffer/Shiner. You'll get a shin...

In the Press

Moisturize! Moisturize! Moisturize!

Cold weather is coming and we need to have extra self-care for hands, nails and cuticles. Take care of your hands and feet like you do for your fac...

Hand showing Silver and Black Nail Design

Nail Art

HOW TO CREATE ABSTRACT HALLOWEEN NAIL DESIGNS

Halloween nail art doesn't have to be difficult figure designs, take an easy approach that is fun. JINsoon created three abstract Halloween nail lo...

In the Press

JINsoon's NEW Hand Cream

Derived from the earth, delivered straight to your skin. Discover face-worthy skin care for hands and nails! The long-awaited JINsoon hand cream h...

VOGUE MAGAZINE | BREAKING CAMP

Editorial work for Vogue Magazine's May 2019 issue featuring Keiynan Lonsdale and Ezra Miller for The Met Gala. Keiynan Lonsdale & Ezra Miller...

Two models showing their hands and manicure

BEHIND THE SCENES

A Touch of Warmth: BRANDON MAXWELL FALL 2022

Brandon Maxwell's Fall 2022 collection was a poignant homage to his grandmother, marking a departure from his signature all-black aesthetic. JINsoo...

Woman with nail polish touching her face

color story

Nude Color Selection

How to choose nude colors on different skin tones The most important criterion in selecting a nail polish color is contrast, and this most certainl...